Christmas in July: The Frenzy of September Spending in Government Contracting

The holiday season is typically associated with the end of the calendar year; however, for government contractors, the festive time comes much earlier. Picture it as “Christmas in July” or, more accurately, the advent of the fiscal fourth quarter of the Federal Government – a period synonymous with abundant opportunities and increased spending. This period is of critical importance to government contractors as it can make or break their year.

The Rhythm of Government Spending

The Federal Government’s fiscal year begins on October 1st and ends on September 30th of the next year. This cycle’s peculiarity is that most spending activity occurs at the very end – the fourth quarter, which kicks off in July. It’s like the grand finale of a year-long fireworks display, where government agencies rush to use their remaining budget before it disappears.

The spending intensity reaches its zenith in September, often referred to as “September Spending Spree”. This period witnesses a remarkable flurry of contract awards, as agencies make sure to use their budget “or lose it.” This scenario is far from an exaggeration, as data has consistently shown that approximately one-third of all federal contracting dollars are spent in the last quarter of the fiscal year.

The Importance of Being Prepared

While these opportunities seem attractive, they also come with increased competition. If government contractors aren’t actively marketing their business for contract opportunities during this time, they’ll find themselves in the lurch. It’s imperative for businesses to position themselves strategically and get in front of the right government buyers to ensure their share of the September spending pie.

Government contracting is not a one-size-fits-all industry. It’s crucial to target the right agencies and procurement officers who need your products and services. A well-planned strategy and early engagement can make all the difference in achieving success in this lucrative market.

How Can FedBiz Access Help?

For businesses struggling to navigate the government contracting waters, assistance is at hand. FedBiz Access can play a pivotal role in bolstering your business prospects.

With our new MatchMaker package, we offer a comprehensive suite of services that can make your journey smoother and more fruitful. We offer direct marketing to government buyers, ensuring your value proposition reaches the right people at the right time.

Our engagement coaching provides you with expert guidance on how to effectively engage with government buyers. Remember, making a good first impression is vital, and we can help you stand out in this highly competitive landscape.

Additionally, with our bid opportunity review, we ensure you spend your resources where it matters the most. We guide you through the myriad opportunities, helping you identify the ones that align best with your capabilities and business objectives.

Remember, “Christmas in July” is not just a catchy phrase. It’s a real phenomenon that can make a significant impact on your government contracting success. Don’t be left out in the cold – let FedBiz Access be your guiding star this fiscal year-end.

As Benjamin Franklin wisely said, “By failing to prepare, you are preparing to fail.” Let’s work together to ensure you’re ready for the festive season. It’s time to unwrap the opportunities and make the most of the September spending spree.

Seize the moment. Seize the opportunity. Let FedBiz Access be your partner in this journey.

Have questions? Schedule a Call with a FedBiz Specialist